We keep good company. Over the years, we’ve been proud to sponsor some exceptional individuals, teams and organisations.
As one of our corporate goals is ‘continuing to set the gold standard’, it makes sense for us to seek out like-minded people and organisations.
We are longstanding sponsors of the National Theatre. The pioneering sponsorship programme enables the National Theatre to provide four shows a year, where up to 66% of the seats are available for £15 to any customer, for any performance, without condition. Today almost 1.3million Travelex tickets have been sold over the season’s eleven-year history.
The 2015 season is set to be one of the best with a hot line up of top shows:
Light Shining in Buckinghamshire by Caryl Churchill, directed by Lyndsey Turner. From 15 April.
Everyman new adaptation by Carol Ann Duffy, with Chiwetel Ejiofor, directed by Rufus Norris. From 22 April.
The Beaux' Stratagem by George Farquhar, directed by Simon Godwin. From 19 May.
Our Country's Good by Timberlake Wertenbaker, directed by Nadia Fall and music composed by Cerys Matthews. From 19 August.
While our current sponsorship activity focusses on the Travelex Seasons at the National Theatre, Travelex has a tradition of sponsoring individuals and institutions who represent excellence in their chosen field at an international level.
Australian cricket team
Travelex was the overseas sponsor and international tour partner for the Australian cricket team from the Ashes tour in 2001 until the end of 2010. We also sponsored individual players during this time.
Panasonic Toyota racing team
Back in 2002, Travelex signed a five-year commercial agreement with the team, as it geared up for its first Grand Prix. Part of the deal included supplying foreign exchange services to Toyota Motorsport.
We’d already signed Adam up as a brand ambassador. In 2003, we appointed him as a non-executive director of our Australasian board.
The Royal Opera House
In 2004, Travelex signed a three-year deal with the Royal Opera House to make 100 of the top seats available on Mondays for just £10, for half of each season.
In 2005, we appointed John McEnroe as a brand ambassador, with a particular focus on representing Travelex in the Americas.
Two years after that famous drop kick in 2003, Travelex signed up Jonny Wilkinson as a brand ambassador.
Brett Lee - In 2005, Travelex appointed Brett Lee as a brand ambassador in Australia. We were impressed by his ferocity on the field, coupled with his off-pitch decency.